Let's do it!įun Fact: The name "Adobe" comes from "Adobe Creek" the river behind co-founder John Warnock's garage, where the company was founded.Īdobe is a diversified software company which derives ~92% of its revenue from subscription products. In this post, I'm going to dive into Adobe's diverse business model, its financials and the valuation. However, the stock is now "fairly valued," they have at least four competitive advantages and a $205 billion TAM across all segments. This was mainly driven by the rising interest rate environment, which sent shockwaves through the entire "growth stock" market. The stock price increased by over 127% in 2020 before correcting down by ~44% in the fourth quarter of 2021. Since then, Adobe's pioneering spirit has continued and the company has become an industry leader across creative software (Photoshop), marketing automation (Marketo), and even documents with its PDF file format. The two founders started the company after leaving the legendary Xerox PARC, the company which pioneered the modern personal computer and many related technologies. ( NASDAQ: ADBE) was founded in 1982 by John Warnock and Charles Geschke.
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